Four Key Takeaways from Total Rewards 2012

Posted on May 29, 2012


Last week’s WorldatWork conference in Orlando was an excellent opportunity to learn about the latest developments in the field of total rewards.  Here are some of my key takeaways from the sessions that I attended:

  • It’s about more than dollars and cents – Various speakers drove home this point in different contexts, but a common thread was that employees’ perceptions and feelings about both their jobs and their employers depend at least as much on employees’ emotional connection to their job and workplace as on pay, benefits and working conditions. Building up an employer’s “brand equity” is critical.
  • Employers still striving to improve employee engagement – By some measures, as many as half of all employees are thought to be “disengaged.”
  • Perception is reality – Communications about total rewards can have a greater impact than actual plan design.
  • Need for ongoing communications – Communicating about total rewards once a year isn’t enough. Employers need to reach out often to employees and put in place a robust total rewards communications strategy that looks at communications as an ongoing priority and not just a once or twice a year project.